Anche quest'anno H&M partecipa alla campagna Fashion Against AIDS creando una nuova collezione di abbigliamento e accessori, per raccogliere fondi e sensibilizzare i giovani sul tema dell'HIV/AIDS ultimamente spesso snobbato.
Numerosi artisti ed illustratori provenienti da tutto il mondo si sono uniti per realizzare una collezione ricca di stampe dallo stile etnico, capi coloratissimi con motivi africani, frange, piume..
La collezione sarà disponibile dal 26 aprile on line e in 300 negozi selezionati in tutto il mondo ed il 25% del ricavato verrà devoluto ad enti benefici come YouthAids, MTV Staying Alive Foundation, United Nations Population Fund ( UNPFA), Designer Against AIDS (DAA) che si battono per lo sviluppo di progetti volti all'informazione ed educazione sul virus.
Questi sono alcuni dei capi, che ne pensate?Avete già acquistato qualcosa?
Even this year H & M Fashion Against AIDS campaign participates in creating a new collection of clothing and accessories, to raise funds and awareness for young people about HIV often recently snubbed.
Many artists and illustrators from around the world have joined together to create a rich collection of ethnic-style prints, colorful garments with African motifs, fringes, feathers ..
The collection will be available by April 26 online and in 300 selected stores worldwide and 25% of the proceeds will be donated to charitable organizations like YouthAIDS, MTV Staying Alive Foundation, United Nations Population Fund (UNFPA), Designers Against AIDS (DAA ) who strive to develop projects to information and education about the virus.
Many artists and illustrators from around the world have joined together to create a rich collection of ethnic-style prints, colorful garments with African motifs, fringes, feathers ..
The collection will be available by April 26 online and in 300 selected stores worldwide and 25% of the proceeds will be donated to charitable organizations like YouthAIDS, MTV Staying Alive Foundation, United Nations Population Fund (UNFPA), Designers Against AIDS (DAA ) who strive to develop projects to information and education about the virus.
These are some of the leaders, what do you think? You have already purchased something?